MAXIMA Cleanliness and Health Promotion Project (MCHPP)
Microfinance clients frequently report that the cost of illness causes difficulties with loan repayment often requiring clients to use their business loans and other household assets to pay for healthcare expenses. UNICEF Factsheet states that “Families can help reduce waterborne and sanitation-related illnesses with basic hygienic practices. Combining hand washing, food protection and household hygiene reduces infant diarrhea by 33 per cent…..”. In an effort to promote basic hygiene and health awareness of its clients MAXIMA continued to run its project of providing basic hygiene literacy to clients and especially to small children on practical application of how to wash their hands properly with soap achieved through the MAXIMA Cleanliness and Health Promotion Project (MCHPP).
MAXIMA Cleanliness and Health Promotion Project at Klang Moeung Tboung Village, Prek Ampil Commune, Ksach Kandal District, Kandal Province.